Who Is Jamie Leibert?
Jamie Leibert, known as Captain Manicorn, is an adventure athlete and filmmaker, and founder of the Battling Monsters movement. After 4 years in federal prison and managing meth addiction daily, he built Just Care More, a 501(c)(3) nonprofit (EIN 47-3874536), and has flown in 80+ countries.
His personal mantra, and the mantra of the Battling Monsters movement: Show up. Struggle. Suck less. Repeat. Not a recovery story. A daily management story.
What Did The Arizona Republic Say About Jamie Leibert?
The Arizona Republic, published by azcentral.com as part of the USA Today Network, ran a staff feature by reporter Kylie Gad in 2016. The headline: "Extreme athlete and humanitarian Jamie Leibert jumped out of a hot-air balloon to raise awareness for kids camp."
The piece covered Jamie's work as both an adventure athlete and a humanitarian, with specific focus on the Camp Care More mission: using outdoor wilderness adventure to give at-risk youth in Arizona a different set of experiences to draw from. The balloon jump was a fundraiser and awareness event for the camp program, and the Arizona Republic treated it as exactly what it was: a serious story about a person using extreme sport for a serious purpose.
The story was picked up across the USA Today Network, including a syndicated run in the Knox News / Knoxville News Sentinel. A single Arizona Republic feature reaching that kind of network distribution was an early indicator that Jamie's story could travel.
What Is Battling Monsters?
Battling Monsters is a movement founded by Jamie Leibert around a single operating idea: adventure and extreme sports as daily tools for fighting mental health, addiction, and trauma. Not a cure. Not a redemption arc. A daily practice. The movement powers Just Care More's programs, including Camp Care More, which puts at-risk youth into wilderness challenge environments to build resilience and self-worth.
El Monstruo, a Battling Monsters film directed by Jamie Leibert, is currently in production and documents the mission across 80+ countries.
Where Can I See More of Jamie Leibert's Story?
The Battling Monsters movement is documented at justcaremore.org/battling-monsters. Jamie Leibert's full biography is at justcaremore.org/jamie-leibert. The Captain Manicorn series is on YouTube. For other press coverage, visit justcaremore.org/press.
The Arizona Republic is the largest circulation daily newspaper in Arizona, published by azcentral.com and part of the USA Today Network. A staff feature in the Arizona Republic syndicated across the USA Today Network represents one of the largest-reach print/digital placements a regional nonprofit story can receive.