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Just Care More, Inc. — transforming lives through adventure, storytelling, and the daily battle to show up. 580,000+ people worldwide.
You're in the Right Place
Whether you want to fund the mission or you need the mission — we're built for both.
You're a donor, brand, grant organization, or corporate partner who believes in this mission. Here's everything you need to see our impact, verify our nonprofit status, and get involved.
You found us because something in our story hit. Maybe you're in recovery, navigating life after the system, or just trying to show up today. You're not alone. Start here.
Measurable Impact
Year-Over-Year Growth
What We Do
Just Care More has been running programs since 2014 — from adventure camps for at-risk youth to a global stray dog movement to the flagship Battling Monsters program. Real programming. Real outcomes.
PTSD management, post-incarceration reentry, and the daily battle to stay human. Built on Jamie Leibert's story — 25% of his life in the system, meth addiction, 4 years federal prison, 6 months solitary. Not a recovery program. A daily management program.
Explore the ProgramThe documentary series that started it all. Jamie and Sandra on a multi-year road trip using wingsuit BASE jumping as a tool to spread the Battling Monsters message. Season 1: 1.6M views. 45+ viral videos. BBC, Fox News, and counting.
Explore the SeriesJust Care More's original programming — adventure sports camps for at-risk youth. Giving kids a new outlook on life and the tools to live as positive contributors in their communities. The proof of work that shows grant reviewers we were never just talk.
Program HistoryJamie and Sandra started #FeedAStrayADay — providing food, affection, and flea/tick medication to strays in every country they pass through. Three-legged rescue dog Journey leads by example: you show up on what you've got, every single day.
Join the MovementWatch
Two ways to listen — our own show straight from the mission, and every other podcast Jamie has appeared on as a guest.
The official podcast hosted by Jamie & Sandra. Real stories from the world record mission — unfiltered. From federal prison to flying over Pakistan.
Listen on Spotify →Jamie has been a guest on shows across adventure travel, extreme sports, and recovery. Every appearance — with full episode breakdowns.
As Seen In
"Extreme athlete Jamie Leibert has been speaking to Sportshour from Voss in Norway about his extraordinary life..."
BBC Sport"Leibert was able to turn his life around and he did it through extreme sports..."
Fox News"American athlete Jamie Leibert, dressed in traditional Chinese attire, expressed his honor and excitement..."
Global TimesThe Origin Story
Jamie Leibert spent 25% of his life in the justice system. Meth addiction. 4 years in federal prison. 6 months in solitary confinement. No high school degree. By every metric the world uses to write someone off — he was written off.
He built a multi-million dollar business after prison. He traveled to and flown in over 80 countries. He started a 501(c)(3) nonprofit. He began a world record attempt. And every single morning he still wakes up and battles his monster.
Because it doesn't just go away. PTSD doesn't go away. The addiction impulse doesn't go away. The criminal mindset that kept him alive in the system — it doesn't go away. You manage it. Daily. Forever.
That's the whole point. That's the program. That's Just Care More. Not a redemption story. Not a recovery story. A daily management story, told in real time, from 80+ countries, on a three-legged rescue dog's timeline.
Sandra Zinovyev — co-founder, co-host, and the other half of this mission — brings her own version of every story Jamie tells. Her trauma. Her battles. Her choice to show up. Together they live full-time in a van filming every country, every jump, every honest conversation about what it actually takes to survive what they've survived.
Support the Mission
Just Care More is a 501(c)(3) nonprofit — EIN 47-3874536. Every dollar funds content, programs, and community resources for people navigating PTSD, addiction, and life after incarceration. Tax-deductible. Fully transparent. Real impact.
Donate Now → Major Gifts & PartnershipsJust Care More, Inc. · 501(c)(3) · EIN 47-3874536
All donations tax-deductible to the fullest extent of the law
Join the Movement
This isn't just an email list. Every person who joins becomes part of the mission flywheel — real content, real updates, real stories. SMS or email, your choice.
